In a market where Baylor Scott & White, Texas Health, and UT Southwestern own the top of every search result, independent Dallas healthcare brands need sharper acquisition, not a bigger budget. We build patient demand that competes with system-sized ad spend and proves it in bookings.
Campaigns Launched
Partner Brands
In-House Specialists
Healthcare · Dallas, TX
Dallas-Fort Worth is one of the most consolidated healthcare markets in the country. A handful of systems - Baylor Scott & White, Texas Health Resources, Methodist, Children's, UT Southwestern - dominate branded search, Google Business Profile rankings, and the top ad slots for terms like urgent care, dermatology, and primary care. Meanwhile patients are spread across Dallas, Collin, Denton, and Tarrant counties, searching by suburb and by 'near me' from Frisco to Uptown to Las Colinas, so a single citywide campaign bleeds budget reaching the wrong drive-time radius. On top of that, HIPAA and the ad platforms' healthcare policies block the pixel tracking and condition-based retargeting that every other industry leans on, so most agencies simply cannot tell you which dollar produced a patient.
Cosmo runs Dallas healthcare acquisition the way it actually has to be run. We segment campaigns by county and drive-time so spend follows the suburbs where DFW's growth and new-resident demand actually live, then we build HIPAA-conscious tracking - server-side conversions, offline booking imports, and BAA-backed setup - so you see true cost per booked patient instead of guessing. Strategy, media, creative, and our in-house dev team sit under one roof, so when a landing page or booking flow needs to change, it ships the same day rather than waiting on a vendor queue.
Our Approach
Before a dollar is spent, we audit where the big systems are winning across Dallas, Collin, Denton, and Tarrant counties, find the suburbs and service lines they underserve, and build geo-segmented campaigns that target real patient drive-time instead of a vanity citywide blanket.
We set up compliant, server-side measurement and offline booking imports so health conditions never touch a pixel, yet you still see true cost per booked patient. Attribution you can defend, not the blind retargeting most agencies default to.
Media, creative, and our in-house developers work as one team. When a Dallas campaign needs a new landing page, faster booking flow, or a fresh offer for a growing suburb, it ships same-day - no agency-to-vendor handoff stalling your spend.
Proof
For Veridian Health, we built a healthcare brand to more than 700 weekly bookings at under $5 cost per acquisition - the same patient-acquisition engine we bring to Dallas healthcare brands.
Common Questions
What Dallas Healthcare teams ask us most.
We do not try to outspend them. We find the service lines and DFW suburbs they underserve, segment by county and drive-time across Dallas, Collin, Denton, and Tarrant, and capture the steady flow of new residents who have no established provider yet. Sharper targeting beats system-sized budgets.
Yes. We keep protected health information out of ad pixels and use server-side conversions, offline booking imports, and BAA-backed setup. You get true cost per booked patient without violating HIPAA or the platforms' healthcare advertising policies.
We are headquartered in Austin and serve Dallas healthcare brands across the DFW metro. Being remote does not slow us down - our entire team, including in-house developers, works together so changes to your campaigns and pages ship same-day.
Paid search and paid social built around booked appointments, conversion-focused landing pages, compliant measurement, and continuous optimization. Everything is tied to patient acquisition cost, not impressions or clicks.
Most healthcare brands see meaningful booking volume within the first 60 to 90 days as we tighten geo-targeting and creative. Our Veridian Health work scaled to over 700 weekly bookings at under $5 per acquisition once the engine was dialed in.
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Tell us where you want to be. We'll build the system to get you there.