Building Lasting Connections

Designing a clean and sustainable brand identity for Kafe av Linnea

About

Kafe av Linnea is a Scandinavian-inspired café that emphasizes sustainability and simplicity. Our task was to create a minimalist yet inviting brand identity that reflects these core values. The design focused on incorporating natural elements and clean lines to capture the essence of Scandinavian aesthetics and the café’s commitment to eco-friendly practices.

Year
2024
Duration
3 Weeks
Type
Art Direction
Client
Kafe av Linnea

Kafe av Linnea needed a brand identity that would resonate with their audience and reflect their dedication to sustainability and simplicity. The challenge was to create a visually compelling brand that balanced minimalism with warmth, while also standing out in a competitive café market. Additionally, the brand had to communicate the café’s eco-conscious ethos without appearing overly complex or ornate.

We developed a clean and minimalist brand identity that seamlessly blends Scandinavian design principles with the café’s sustainable focus. By using neutral tones, natural textures, and simple, modern typography, we created a cohesive visual identity that evokes warmth and simplicity. The brand elements were applied across various touchpoints, including signage, packaging, and digital platforms, ensuring consistency and appeal.

We delivered a refined and cohesive brand identity for Kafe av Linnea, aligning the design with their sustainability and simplicity values. The new branding effectively reflects the café’s ethos and creates a welcoming atmosphere for customers, both in-store and online.

"We highly recommend this Agency. Very professional and very instrumental in advising us on the best approach to our project. We will certainly work with them again in the near future."

Denise Richardson
Sprint Intl Express